Blue Heron Writes

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Tag Archives: Selling Art

How are You Marketing Your Artwork?


One of the hardest parts of any business is defining and reaching the market for your product. It’s the same for your art. People don’t buy artwork every day; the majority consider art a luxury item or at least something purchased only after taking care of the necessities of life. So, how do you find those buyers? Today, a …

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Get Your Art Out There – Marketing Strategies


AFFORDABILITY Do you consider artwork  a luxury item, something purchased for your home, cottage or office after everything else or only if you inherit a fortune or win a lottery? Many people do. Even when a potential buyer admires a painting, sculpture, etc. the price may put them off.  I’ve been thinking about this for some …

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